Strategy.
Fogg’s Behavior Model.
The Fogg Behavior Model shows that three elements must converge at the same moment for a behavior to occur: Motivation, Ability, and Trigger. When a behavior does not occur, at least one of those three elements is missing.
About | Author | Date |
---|---|---|
The Fogg Behavioural Model | Adaptive Lab Toolkit | |
Fogg Method | BJ Fogg | |
What Causes Behavior Change? | BJ Fogg's Behavior Model | |
How to Create Apps That Change Behavior | Macadamian | January 9th, 2017 |
Models to Know: Fogg Behavior Model | Big Think | September 18th, 2014 |
BJ Fogg's Behaviour Model | Mark Leach | April 27th, 2014 |
A Behavior Model for Persuasive Design | BJ Fogg | April 26th, 2009 |